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CLIENT
Zalando
AGENCY
Accenture Song
ROLE
Creative Director
As part of the Accenture Song team during the COVID-19 pandemic, I played a key role in developing digital strategies for Zalando that addressed the evolving needs of their customers and maintained brand relevance.

Social Friendshop
The COVID-19 pandemic highlighted the importance of social connection, even in the retail space. I worked with Accenture Song to develop a campaign for Zalando that addressed this need. By leveraging Instagram Live's co-streaming feature, we created a virtual shopping experience that brought people together, fostering a sense of community and shared experience.
WHAT
Engagement campaign for Zalando
ROLE
Concept and production of Campaign





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